With his help we found some very nice examples which helped fill some gaps: 2 very early ads (1901, 1905) and three later than 1979.
Again, we found support for our theory that there was a peak in the late 1920s, early 1930s and another peak in the 1950s.
We'll go into that some more in the article (due to appear on-line in February 2020), but for now I'd like to share some really nice Mack fire engine ads from 1947-1953.
[1] Modern Living series, for more info follow this link
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